How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 29.06.2025 04:16
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Perception
Processes
What made you stop being an addict?
Price
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
How do you go about getting invited to an orgy?
Product
Good marketing is doing this well.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Do you think that Airbnb is destroying neighborhoods throughout the US?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Place
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)